AI Insights · Timothy · July 2025
Top 5 Play Pass Games Performance in New Zealand, Q2 2025
Explore the performance trends of the top Play Pass games in New Zealand for Q2 2025, including downloads, revenue, and active users, based on Sensor Tower data.
In the second quarter of 2025, the top Play Pass games in New Zealand displayed varied performance trends across downloads, revenue, and active users, as reported by Sensor Tower. Here's a closer look at the apps that stood out:
LEGO® DUPLO® World saw a consistent pattern in its weekly downloads, peaking at around 146 in early June. The app's revenue fluctuated, reaching a high of approximately $400 in late April. Active users remained generally stable, with a slight increase towards the end of the quarter, ending at 433.
Hungry Shark Evolution experienced a peak in downloads mid-June at 937, while weekly revenue had a notable rise in early May, hitting $338. Active users maintained a robust presence, averaging around 9.4K throughout the quarter.
The Battle of Polytopia showed a steady increase in revenue, peaking at about $203 in early June. Downloads saw a moderate rise, with a peak of 188 in late May. Active users showed a slight increase, stabilizing at 725 by the end of June.
Spaceflight Simulator had a gradual increase in revenue, reaching $192 by the end of June. Downloads were relatively low, peaking at 80 in mid-April. The number of active users remained consistent, with minor fluctuations, ending the quarter at 112.
Pixel Art － Color by Number showed strong download numbers, hitting a high of 621 by the end of June. Revenue saw variability, with a peak of $183 in late June. Active users remained strong, with numbers around 8.8K throughout the quarter.
For more detailed insights and data, visit Sensor Tower's platform.
